Follow who pays
Work out who funds free games, videos, and offers—and what they want in return.
How Ads Work On You
Ages 9–134 lessonsLearn at their pace
Help your child see what an advert is doing.
Free gifts, countdowns, and “everyone has one” can be persuasive. Your child explores how adverts work, then makes an advert of their own and an honest version beside it.
Start with just $1. One lesson to keep. No automatic subscription.
Everything for this course, in one place.
Videos, guided activities, and a place to think things through. No extra AI purchase.
SMALL STEPS. USEFUL DISCOVERIES.
What your child will explore
Name the persuasion
Recognise five techniques, from hurry-up messages to the tiny words.
Try the other side
Make an advert for something ordinary, then explain how it tries to persuade.
START WITH SOMETHING SMALL
Their first lesson
Who Paid For This?
They look at six things that seem free and work out who paid for each one. It is a simple way to start noticing the business behind an offer.
They finish with
Explore the $1 starting option Six free things, with who paid for each one worked out
GUIDANCE, WITH ROOM TO TRY
A lesson is more than a video.
Watch with Pip
A guided explanation introduces the idea and shows what to try.
Have a go
Explore examples, work through an activity, and explain their thinking.
Make it theirs
Keep their work and talk about what they discovered with you.
WHAT THEY WORK TOWARD
Their own advert, with the tricks explained.
An advert for an everyday object and a more straightforward version beside it. Creating both helps them explain the difference between information and persuasion.
Your own advert, and the honest version beside it
TAKE A LOOK INSIDE
One clear step at a time.
4 lessons. Open any lesson below to see what they will do.
01Who Paid For This?Work out who paid for six things that appear to be free.
Everything costs something to make, so somebody paid. Work out who, and what they wanted back - and free games, free videos and free pens all stop being mysterious.
They finish with: Six free things, with who paid for each one worked out
02It Is Never About The ThingSeparate what an advert shows, promises, and actually sells.
An advert for a drink contains almost no information about the drink. It sells the afternoon and puts the drink next to it - shown, promised, sold.
They finish with: Four adverts split into shown / promised / sold
03Five Tricks With NamesLearn five persuasion techniques and practise recognising them.
Hurry, everyone else, the first price, the free gift, and the tiny words. Five techniques with names - and a named trick is a visible trick.
They finish with: Five tricks named, and one spotted in the wild
04Now You Make OneCreate an advert, then put a more honest version beside it.
You build an advert for a potato using all five tricks, then take your own apart - because it takes a minute, for a potato, and that tells you what most adverts prove.
They finish with: Your own advert for something boring, and the honest version beside it
See all 2 skills covered
- Asking better questions
- Judging evidence
IS THIS THEIR NEXT ADVENTURE?
Made for ages 9–13.
For children who enjoy making things and are starting to notice brands, in-game shops, influencers, or special offers.
Start together, follow their curiosity, and give them time to try things out.
A FEW THINGS PARENTS ASK
Good questions. Clear answers.
Does the course say all advertising is bad?
No. It helps children understand how an advert tries to influence a decision. They can still enjoy an advert while asking what it actually tells them about the product.
Do we need other AI tools or paid accounts?
No. This course’s videos and interactive activities are inside CreatorKids. You do not need to buy an AI tool or open an outside AI account.
What happens after the first lesson?
Your $1 buys Lesson 1 to keep and replay. Nothing renews automatically. If you choose the full course later, that payment is credited and the upgrade is $8.99.
Which purchase is right for our family?
Start with one lesson for $1, buy this whole course for $9.99, or choose library access for $19.99/month. The first two are one-time purchases. Membership renews monthly until you cancel.
Is there an annual membership?
Yes. The yearly option is $149/year for the same library access. You can compare it with the monthly option on the membership page. Membership access continues through your paid period if you cancel; separately purchased courses remain yours to revisit.
Does my child need to finish on a schedule?
No. Lessons are self-paced. Pause for an activity, replay an explanation, and come back when it suits your family. A course you buy outright is yours to keep; membership access lasts while subscribed.
What will we need, and should I help?
An internet connection and a browser. A laptop or tablet gives the activities more room. A parent handles the purchase; children can follow the guidance at their own pace, with a trusted adult nearby for questions. Some activities invite a family conversation.
Something else on your mind? Ask us.
THEIR NEXT “LOOK WHAT I DID” MOMENT
See where one lesson takes them.
Begin with $1, choose the whole course, or explore together with membership.
Choose how to startFirst lesson: one payment. No automatic subscription.